KECHUAN SUCCESS STORIES

Laifung Holdings Limited

As an urban co-builder, Laifung Holdings Limited is not only a residential property developer but also a co-builder of urban development. On its journey of digital and intelligent development, Laifung Holdings Limited chose to work with Tech-Trans to build a group-level leasing management system and implement its group-level strategy, achieving unified group management and control of assets across multiple projects and businesses. The system fully supports the transformation of leasing operations for all types of group assets and strongly supports the group's steady, high-quality development amid the iterative development of urban renewal projects.

01 "One City, Three Blossoms" Leads Urban Renewal

Laifung Holdings Limited is a member of Hong Kong's Lai Sun Group and was listed on The Stock Exchange of Hong Kong Limited in November 1997 (stock code: 1125). It is principally responsible for Lai Sun Group's property development, property investment and other businesses in mainland China, with assets spanning commercial properties, apartments, office buildings and other sectors. With keen commercial acumen and a forward-looking vision, Laifung Holdings Limited has continued to complete well-known commercial complexes in mainland China. Its landmark projects in Shanghai include:

Shanghai Skyline Tower

  • The predecessor of Shanghai Skyline Tower comprised the Phase I commercial building of Zhabei Plaza developed by Laifung Holdings Limited, the Phase II site, and the former Huigong Building complex of the Zhabei District Federation of Trade Unions. In 2016, the government of Shanghai's new Jing'an District launched an urban renewal plan, and demolition of the former Zhabei Plaza began. After six years of refinement and transformation, the 180-metre urban landmark Shanghai Skyline Tower emerged with a renewed identity, redrawing the Suhewan skyline and becoming "the first glimpse of Shanghai", once again unfolding Laifung Holdings Limited's grand blueprint in step with the times.

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Shanghai Hong Kong Plaza

  • Completed in 1997, the year of Hong Kong's handover, Shanghai Hong Kong Plaza marked the beginning of Laifung Holdings Limited's success in building an outstanding reputation in Shanghai. The project brings together an office building, hotel-style serviced apartments with a premium clubhouse, and a shopping centre, offering diverse choices in clothing, dining, accommodation and transport.

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Shanghai May Flower Plaza

  • Located in central Shanghai, Shanghai May Flower Plaza is a large-scale project integrating a shopping mall, residences and apartment-style offices.

Along the road of the times, urban renewal brings transformation, and Laifung Holdings Limited has moved in step with urban development for 25 years. As its development footprint expands nationwide, Laifung Holdings Limited also faces the parallel management of multiple projects and coordination of assets across multiple businesses, placing ever higher demands on operations and management. Against this backdrop, the cooperation between Tech-Trans and Laifung Holdings Limited has opened a new chapter. As Laifung Holdings Limited's digital and intelligent service provider, Tech-Trans built a group-level leasing management system for it and connected user authorisation across the three projects of Shanghai Skyline Tower, Shanghai Hong Kong Plaza and Shanghai May Flower Plaza, supporting centralised group management and control and refined asset operations for "One City, Three Blossoms".

02 Building an Integrated Group Management System

The group-level leasing management system built by Tech-Trans for Laifung Holdings Limited aims to optimise resource allocation and improve operating efficiency. Based on the design approach of "top-down, management-driven", it is developed across multiple dimensions, including unified basic data, unified business management, unified resource allocation, unified financial management and unified quality management. Highly integrated and deeply unified in functionality, it helps Laifung Holdings Limited achieve coordinated asset planning and management, creating synergy where 1+1 is greater than 2.

Project implementation communication meeting

A single planning blueprint. The group-level leasing management system is developed on a unified architecture and platform to support a complete business value chain and effective group management and control, achieving coordinated business management between the group and its three projects: Shanghai Skyline Tower, Shanghai Hong Kong Plaza and Shanghai May Flower Plaza.

Standardised processes. Taking a group-wide perspective, Tech-Trans connected the operational links between Laifung Holdings Limited and its multiple projects, achieving effective integration and connection of business processes. By using the same system across the group, it effectively enables internal interoperability and external connectivity, with unified yet flexible operations and management, achieving the group's goal of precise, efficient and end-to-end management and control.

Unified data control. Through the implementation of this project, Tech-Trans helped Laifung Holdings Limited establish a unified data standards system and aggregate complete, multi-source data through system functions, achieving unified aggregation and governance of group data and integrated data sharing while avoiding information silos. At the same time, the group can promptly grasp the full business picture, understand asset operating details, optimise resource allocation and build high-quality data assets.

03 Strengthening Unified Group Asset Management and Control

Today, Laifung Holdings Limited focuses not only on property development but also on commercial properties, office buildings, apartments and other sectors, forming a business model with multiple formats, diversified services and varied operations. The group's total asset portfolio is large and complex to manage. Against this backdrop, Tech-Trans's group-level leasing management system helps Laifung Holdings Limited establish unified asset management standards while accommodating numerous business assets across projects and formats. It unifies the entry and exit points of asset management, standardises the whole process of group asset management, reduces costs, improves efficiency and promotes asset value preservation and appreciation.

The solution focuses on four aspects - contracts, finance, business and reports - to build an asset management and control framework with full coverage:

▪ Contract control. Digital online contract management enables contract management and tracking. Whether signing, entering, scanning, storing or archiving contracts, the system handles it with ease, keeping the contract management process standardised and well organised.

▪ Financial control. Contract receipts and payments, late fees, arrears and advance receipts can be intelligently classified and summarised online, facilitating management, substantially reducing labour costs and improving financial accounting efficiency.

▪ Business control. Because the asset management system connects asset portfolio data across multiple projects, managers can view overall asset information at any time and see asset operating status at a glance.

▪ Decision support. The system generates multi-dimensional financial reports, including settlement reports, tenant sales share reports, settlement collection reports, and arrears and late fee reconciliation reports, all clear at a glance. It effectively avoids discrepancies in reconciliation between finance and business teams and provides strong support for financial decision-making.

The cooperation between Laifung Holdings Limited and Tech-Trans represents an important decision by Laifung Holdings Limited to begin a group-based and systematic management upgrade of asset leasing. With the group-level leasing management system, Laifung Holdings Limited has achieved refined, digital and intelligent management of its overall asset portfolio, providing strong support for future asset operating decisions and asset value preservation and appreciation.

Looking ahead, Tech-Trans will continue to strengthen its digital and intelligent technologies and solutions, contributing digital and intelligent capabilities to help more clients achieve high-quality, leapfrog development in the course of urban co-building.

About Tech-Trans

Founded in 1986, Tech-Trans has focused on commercial digitalization for 40 years. To date, the company has delivered more than 3,000 commercial projects, with over 100,000 POS terminals installed. Its business covers a wide range of formats, including commercial complexes, airport retail, cultural and tourism districts, and chain brands. Its clients include more than 1,000 enterprises, such as Capital Airports Holdings Co., Ltd., Beijing Capital Group Co., Ltd., China Resources Land Limited, Greentown China Holdings Limited, Wangfujing Group Co., Ltd., Douyin, China CITIC Bank Corporation Limited, and Industrial and Commercial Bank of China Limited.Its product portfolio spans Commercial ERP, CRM, Smart POS, Data Middle Platform, Customer Data Platform (CDP), Precision Marketing Platform, Data Asset Management Platform, and Business Intelligence (BI) analytics, together with digital-intelligent construction, upgrade and transformation services.

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